Case Study : Louise – “I found myself making excuses up not to do the clients!..”
This is one of our students Louise. Louise studied permanent makeup 1 year before with another permanent makeup training company. To save money, she went with a slightly cheaper than average training company!
Louise was a very busy woman with her beauty salon and staff, as well as raising 2 children on her own. She had a very good clientele for her beauty business, including celebrity clients. However she just didn’t have the confidence to do the procedure’s that she had trained in, in permanent makeup. She found herself making excuses up not to do the clients, inquiring about permanent makeup.
She took the brave step and decided that she needed more training to boost both her confidence and skill set. This time Louise took a much closer look at the trainer and the background, and this time was willing so travel further afield to find the right trainer and spend a little more money for the expertise she knew she would need to get the confidence she required to complete treatments on these high end clients.
‘If you think hiring an expert is expensive, try hiring an amateur first.’
She flew from Scotland
Long story short – We are now life long friends with Louse, & we took the time to go and see her in her new celebrity eyebrow clinic in Scotland. Again she has very kindly agreed to speak to any students who find themselves in the position she did if you want that extra vote of confidence before you book your re-training/kit conversion/confidence building course with us at the PMTA.
Louise also purchased all Katy’s, education books, DVDs, and audio CD’s & within 3 weeks she had changed the way she ran her business forever.
From reading ’17 common & deadly Permanent Makeup Marketing Mistakes that can Cripple Your Business & How to Avoid Them’ & ‘Top Secrets and Tips to Becoming an Expert Permanent Makeup Technician..’ Louise was able to sell her beauty salon business & then opened what has since turned into one of Scotland’s most in demand brow bars, employing technicians in brow shaping, leaving her to concentrate on what she loves, which was permanent makeup.
In fact with in just 1 month after she attended her re-training with us and using our educational products (which includes how to set up clinics etc.) she rang us to let us know that she had set up no less than 6 new permanent makeup clinics in her very own area, including one exclusive clinic in a very famous hair transplant medical centre.
If you, like Louise, know that there is a demand, but are not confident enough to carry out the work, then call us on 01444 300 157 You wont regret it. We look forward to speaking with you and helping you get your permanent makeup career back on track..
